Ruben Krueger

How I Made This.

Image credit: James Harrison / Unsplash

There are no shortage of front-end frameworks, no-code website builders, and website templates available. Each has their strengths and weaknesses, and I’ve used almost all of them: Wix, Squarespace, React, Vue, Bootstrap, to name a few. On my previous personal websites, I would use a template like this and customize it.

However, this approach does not lend itself to making a blog, where content needs to be served dynamically. Moreover, I wanted an easy method of automated deployments from a git repo. Thus, a couple weeks ago I decided to try something new.

Building the site: Hugo

Before this site, there was one major website development tool that I had never used: static site generators. Static site generators are tools that build websites from templates and user-created data (generally Markdown). Static site generators are a common way of making blogs, API documentation, and more. There are a large number of static site generators out there, but Jekyll and Hugo are among the most popular. I was too busy (read: lazy) to fix my Ruby environment on my Mac, so I went with Hugo, which is powered by Go.

To get started with Hugo, follow these instructions. Once you have created a Hugo website, you will be presented with this folder structure:

Hugo default folder structure

Files like images will be stored in /static and /content is where you write markdown, which is styled according to your template. Next, you will need to add a theme. I use the Winston theme, but there are a lot of other great options. The final generated HTML and other resources gets put into /public, which will ultimately be served to the client. After you do run hugo, the deployment-ready site is available there.

The themes available will make or break your website. When deciding on a static site generator, first pick one with a template that you like.


I used Netlify to host this website, as there is a great free tier and easy deployments using Github. Once you have it deployed, it will be available at a url like While is a great name, it’s not the easiest to remember. Thus, you can follow these steps to add a custom domain.


Building websites can be confusing and frustrating, which has led to the profileration of no-code sites like Webflow and Wix. Overall, I have found Hugo to be an excellent static site generator and will be using it for more projects.